Web3 Education Strategy

Your users don't read docs.
Let's fix that.

I turn complex Web3 knowledge bases into engaging microlearning that drives product adoption and cuts support tickets — so your team can focus on building.

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10+ Years in Learning Design

Web3 Industry Focus

100% Remote & Async

The Problem

Web3 has an education problem

Your product is powerful. But if users can't understand it, they'll leave — and your support team pays the price.

Documentation Overload

Walls of text that nobody reads. Users bounce before they ever understand your product's value.

User Drop-Off

Complex onboarding flows cause new users to abandon your product before they experience the "aha" moment.

Support Burnout

Your team answers the same basic questions over and over — questions that proper education would eliminate.

Services

Education that drives adoption

I design learning experiences built for how adults actually learn — not how most companies think they learn.

Microlearning Modules

Transform dense knowledge bases into bite-sized, interactive learning paths. Quizzes included to verify comprehension and boost retention.

Knowledge base audit & content mapping
Modular lesson design (3-5 min each)
Built-in quizzes & knowledge checks
Optional token-gated rewards

User Onboarding Programs

Structured onboarding sequences that take new users from "what is this?" to confident power users.

"Crypto Wallet 101" style courses
Security best practices for non-technical users
Progressive skill-building paths
Completion tracking & analytics

Education Strategy Consulting

Not sure where to start? I'll audit your current content and build a roadmap to educational excellence.

Content & UX education audit
Learning strategy roadmap
Token incentive design (learn-to-earn)
Team training & handoff

Learn-to-Earn

Reward users for learning your product

Think Coinbase Earn, but for your product. Users complete microlearning modules and quizzes, then earn tokens or rewards for demonstrating mastery. It's education that pays — literally.

Higher completion rates

Deeper product engagement

Measurable knowledge gain

Process

Simple. Structured. Effective.

A proven process refined over 10+ years of designing learning experiences for complex products.

Audit & Discover

I dig into your existing documentation, support tickets, and user feedback to identify the biggest knowledge gaps and pain points.

Design & Architect

Using adult learning principles, I design a modular curriculum that meets your users where they are — from crypto-curious to power user.

Build & Deliver

I produce the learning modules, quizzes, and supporting materials — ready to plug into your platform or deploy standalone.

Measure & Iterate

We track completion rates, quiz scores, and support ticket volume to quantify impact and refine the experience over time.

About

The bridge between complex tech and clear understanding

I'm Ben Hall — an instructional designer and learning strategist with over a decade of experience in adult education, HR, and learning development.

I've spent my career figuring out how to make complex information click for real people. Now I'm focused on Web3, where the gap between product capability and user comprehension is costing companies millions in lost adoption and support overhead.

My approach is rooted in how adults actually learn: through relevance, practice, and immediate application — not through 40-page PDFs nobody reads.

Instructional Design Adult Learning Theory Curriculum Development Web3 / Crypto Microlearning Learn-to-Earn

Let's Talk

Ready to turn your docs into a learning engine?

Whether you have a clear project in mind or just want to explore how better user education could impact your metrics — I'd love to hear from you.

ben@benjaminrhall.com

I typically respond within 24 hours.